All data degrades daily. Data is time bound, hence some of you data will degrade every single day. Applies to all types of data, particularly to business and consumer data.
- Business Data Degrades 22% Yearly: If you have business data, then it will become obsolete in 4 years. Learn how data is decaying and how to stop it
- Data Decays at Different Rates: Different types of data decay at different rates. For example, person name changes are less common the addresses changes
- Your Most Important Asset: Data Is one of your most important business asset, so never let it decay.